”Which one is the best” - Many people ask this question. What is the answer? - both! ….well depends how you take it. There are many factors that determine which one is the best for you. Some people earn a lot from PPC ads, and some people earn a lot from affiliate marketing. You just need to go round it and figure them out. Once you have done that than you have chosen the side: PPC or Aff Marketing. You completely need to understand its ways and modify your web page to suit its requirements (for example: if you choose Affiliate marketing then get visitors who are interested in buying products. In affiliate marketing there is a strict rule: To win, you need to invest. Most people who earn from Aff Marketing use a CPM/CPC advertising program totarget the buyers and blast their income, those people who earn from ppc ads publishing  try to get big traffic and include the ads in the site’s design that way to be sure that the CTR will be high and the earnings the same.